America Recycles Day Encourages Individuals, Businesses to #BeRecycled Every Day

World's First Fair Trade Organic Frostings

Sip Tea Save Elephants

Green Your Halloween

Reusable Gift Wrap Just in Time for the Holidays

Repurpose Your Pumpkins for Christmas

nature conserve

America Recycles Day Encourages Individuals, Businesses to #BeRecycled Every Day

In support of America Recycles Day, national nonprofit Keep America Beautiful recently launched the #BeRecycled Sweepstakes, inspiring participants to continuously live a recycled lifestyle. America Recycles Day, a Keep America Beautiful national initiative, takes place on and in the weeks leading into Nov. 15, and is dedicated to promoting and celebrating recycling in the United States. Through this initiative, Keep America Beautiful is helping communities spotlight recycling on a local level by educating students and community members on how and what to recycle. The organization provides an array of tools and resources to help improve recycling in America.The America Recycles Day #BeRecycled Sweepstakes can be accessed through the Keep America Beautiful Facebook page and does not require a Facebook login for entry – all that is required for entry is the participant's name, email and zip code. A bonus entry will be rewarded to participants who share a unique URL with friends and family.  The sweepstakes is now open for entry and will close at 11:59:59 PM EDT on Nov. 18. Winners will be contacted shortly thereafter.

The Grand Prize will include a $1,000 gift card to, a leading online home furnishings and décor retailer, which offers a wide selection of green living products among the world's largest outdoor living selection, including many items constructed from recycled content. Second prize offers a pair of Trex planter boxes made from 95 percent recycled content and third prize is a $250 gift card.

"#BeRecycled is a call-to-action to invite individuals to actively pursue and live a recycled lifestyle," said Brenda Pulley, senior vice president, recycling, Keep America Beautiful. "We encourage everyone to take the #BeRecycled Pledge and to commit to the 'Reduce. Reuse. Recycle.' mantra in every aspect of their lives. And it doesn't have to stop there! There is an abundance of products that are made with recycled content – make a pledge to buy those items over the traditional versions."

By taking the #BeRecycled Pledge, individuals commit to learn about recycling in their community; to consistently and correctly recycle; to reduce personal waste; and to buy products made from recycled content. Participants are encouraged to help spread the word by educating and encouraging friends, family and neighbors to recycle in their community and to integrate the act of recycling and buying recycled content throughout their daily routines.

Aside from the #BeRecycled Sweepstakes and Pledge, people can be part of the recycling solution by being more mindful of how to properly recycle products, in the home and elsewhere by participating or hosting their own America Recycles Day event. Event organizers can access valuable resources to plan, promote and host an event on the America Recycles Day website where there are guides for hosting events, activity ideas, downloadable posters and banners, media outreach tools, sample proclamations and more. Events can be scheduled at any time during the fall leading into the official America Recycles Day celebration, Nov. 15. Sponsors of this year's initiative include Amcor, American Chemistry Council, ISRI and Northrop Grumman.

"America Recycles Day is important because it reminds us that every day we can make a difference by doing our part to recycle the things we use and choosing products made from recycled material," said Steve Russell, vice president of plastics for the American Chemistry Council.

Learn more at


World's First Fair Trade Organic Frostings

Wholesome!®, the nation's leading Fair Trade, Organic sweetener brand, is stretching its Fair Trade impact even further this year with the launch of the first ever Fair Trade Organic Frostings.   Available in Vanilla, Chocolate and Wild White Strawberry, each delicious flavor is made with Wholesome! Fair Trade Organic Powdered Sugar. They are ideal for all last-minute baking needs and a delicious topping for cakes, cupcakes and cookies.

Wholesome! has been a longtime supporter of Fair Trade with its extensive line of Fair Trade sugars, agave and honey. The company has a 15 year relationship with organic cane sugar farmers in Paraguay and pioneered Fair Trade certification in the U.S. for sugar and honey in 2005. This has secured a steady income for farmers in this area and helped pave a path forward to develop their communities. Collectively, Wholesome! has paid more than $11.5 million in Fair Trade premiums to farming co-operatives and partners worldwide, helping bring clean water, electricity, schools and health care to villages in Paraguay, Mexico, Brazil and Malawi.

"We're always proud to bring Fair Trade products into the grocery store. It has made such a difference in these farming communities, anwe're so delighted to have found a way to not only continue that relationship, but to build on it," said Sarah Miller, Director of Marketing for Wholesome!. "Now every time someone makes a simple cake using Wholesome! Fair Trade Organic Sugar and Organic Frosting, they have made double the impact on these farming families. Check out our website for great recipe ideas."

"Wholesome! is expanding the Fair Trade universe with its new frostings," said Sri Artham, Vice President of CPG at Fair Trade USA. "The frostings not only improve the lives of sugar and cocoa farmers, but empower consumers to support these efforts in a whole new way."

Fair Trade USA is celebrating the way that Wholesome! Organic Frostings and other Fair Trade Certified™ products empower consumers to make a difference in its new Fair Moments campaign, running through the end of October. Learn how your small, everyday moments can have a big impact when you choose Fair Trade at

Wholesome! Organic Frostings are currently sold in Whole Foods, Wegman's, HEB, EarthFare, Meijer, Giant Eagle and other natural/specialty stores. They are available in 12.5 oz containers, are ready-to-use and are Non-GMO Project Verified, Gluten-Free, Vegan and Kosher.


Sip Tea Save Elephants

Elephantea, a groundbreaking range of handpicked tea from Ceylon, Sri Lanka, is now being sipped and enjoyed by consumers around the country.  The deliciously big flavors manufactured in the Golden Valley of Bogawantalawa are combined with a passion for doing good - a percentage of the profit generated from the sales of elephantea is used to fund non-profit organizations based in Sri Lanka to help raise awareness and create proactive changes as to the plight of elephants and to spearhead action to prevent poaching, harboring and harming of Sir Lankan wild elephants.

The elephantea herd is led by entrepreneurial father-daughter duo, Ron and Shani Atapattu. Moved and feeling the need to create awareness and proactive change after a trip to Sri Lanka, Shani approached Ron about founding a socially responsible tea company to assist in the conservation of Sri Lankan elephants. This is how elephantea started!

“Our family trickles down from generations of tea growers and elephant activists in Sri Lanka,“ said Ron Atapattu, co-founder of elephantea. “All of us at elephantea are humbled and honored by the opportunity to make a real difference in helping these majestic animals thrive and roam free.

”Sri Lanka’s ideal elevation, cool winds and soft sunshine contribute to making elephantea one of the finest teas in the world. Ceylon tea is known for its high quality and rich tradition, and elephantea is no different. The elephantea selection includes a variety of organic green and black teas, as well as noncaffeinated teas such as chamomile.  Boxes of 20 bags sell for $4.99 at Amazong and Walmart.  Click here for list of retailers in your area selling elephantea.    

“Sri Lanka has such a vibrant culture and delicious varieties of native Ceylon tea, that it was a natural fit for us to bring our vision to life of creating the best tea with a strong socially responsible vision,” said Shani Atapattu, president and co- founder of elephantea. “Our commitment to preserving its beauty for generations to come is the driving force behind everything we do at elephantea.”  For more info or to make a purchase, visit  #SipTeaSaveElephants

Green Your Halloween

Scarier than a goblin or a toddler with a sugar high is the amount of waste that is produced during the holiday season. Celebrating Halloween does not have to break the bank or be celebrated at the expense of our beloved planet. Those looking to have some eco-friendly fun this Halloween will take delight in this top-ten list

Top 10 Ways to Green Your Halloween

  • Schedule a costume swap night-bring costumes and accessories your kids have outgrown and trade with other parents.

  • Replace traditional paper party invitations with online invites.

  • Make your own costumes by reusing items found around the home, at local thrift stores, or at yard sales.

  • Walk the streets of your neighborhood, don't drive! The exercise is heart-healthy and eco-friendly.

  • Avoid the plastic trick or treat bags-try decorating an old pillowcase, a tote bag, or a recycled shopping tote.

  • Treat the kids to organic and fair-trade goodies.

  • Shop for locally grown holiday treats and decorations-apples, pumpkin, gourds.

  • Find alternatives to candy treats-try soy crayons or packets of seeds that can be planted in the spring.

  • Fill your flashlight with rechargeable batteries instead of conventional batteries.

  • Host a pumpkin pie bakeoff in your town-a great way to use the post-halloween pumpkins.

Reusable Gift Wrap Just in Time for the Holidays

With the holiday season just around the corner, I want to introduce you to our eco-friendly holiday must-have: a reusable stretchy gift wrap that looks like traditional wrapping paper but is as easy and environmentally-friendly as a gift bag.  It's the perfect solution to save both time + trees this holiday season. 


  • Saves Trees - 4+ million tons of wrapping paper waste is produced during the holidays each year in the US alone. The reusable stretchy fabric gift wrap with built-in bow offers same look as traditional wrapping paper without the waste.

  • Saves Time - Americans each spend approximately 3 hours wrapping presents during the busy holiday season. Now, easily wrap gifts of virtually any shape, size in just 30-seconds with simple "set, cinch + tie" method. Watch how it works.

  • Saves Money - Americans spend $2.6 billion on gift wrap every year. Our durable, reusable wraps have been reused as many 50 times without wear and tear and each wrap pays for itself after only a few uses.

  • Great for Travel & Shipping - The ability to quickly rewrap gifts if needed makes Lilywrap convenient for travelers taking gifts through airport security while the fabric's durability means the wraps arrive tear-free when shipped out of town.

To buy online or to find out more, visit Prices start at $6.95.


Repurpose Your Pumpkins for Christmas

Here’s a step by step guide to bring new life (and season) to your pumpkins.  Watch how the one-season-only gourd can be transitioned into great wintery holiday décor.