Fabulous Fillos From Aunt Trudy's

Yellow Pages Go Green

Prevent Toilet Overflows and Conserve Water

Braswell's Special Teas in Re-Usable Glasses

Green Roof Gardens

Hall Wine's Earn's Distinctive Gold LEED Certification

groovy mind

nature conserve

friendship bag

Fabulous Fillos
From Aunt Trudy’s

After 9 months of taste-testing and analyzing over 1,000 products, Good Housekeeping revealed their top “100 Healthiest Convenience Foods”, helping its 26 million readers live better lifestyles. Taking not one, but two of the coveted spots on the list is Aunt Trudy’s, by The Fillo Factory, with a pair of their most popular Fillo Pocket Sandwich selections.

Aunt Trudy’s Roasted Vegetable Fillo Pocket Sandwich, 240 calories, offers an array of organic veggies delicately wrapped in a light, flaky crust. The 3 Bean Veggie Chili Fillo Pocket Sandwich, 260 calories, is full of zest and a vegan favorite.

Made in the U.S. from premium organic ingredients, the gourmet meals are microwavable and ready to eat in under ten minutes. Loaded with flavor, it’s easy to forget these tasty treats are so healthy; trans fat free and containing no preservatives.

The intense process of narrowing down the top choices started with Good Housekeeping Research Institute nutritionists searching supermarket shelves and food trade shows for potential candidates. Next, ingredients were analyzed and labels inspected for vitamins, minerals, and proteins. Finally, dozens of volunteers, ages 5 to 85, taste tested each product.

“It’s an honor to be selected by such a well respected publication,” stated Ron Rexroth, CEO of The Fillo Factory. “Aunt Trudy’s will continue to create products that Good Housekeeping’s readers will enjoy for years to come.”

In the Green Living Newsletter “test kitchen” we tried a variety of the fillos from Aunt Trudy’s product line and all were truly outstanding. In addition to the award-winners, the Roasted Vegetable Fillo Pocket Sandwich and the 3 Bean Veggie Chili, we just loved the Roasted Sweet Potato pocket sandwich.

Convenient and delicious, Aunt Trudy’s fillo pocket sandwiches are easy to prepare. They go from freezer to microwave to plate in just a few minutes. The fillo is flaky and the fillings are tasty and nutritious. Available in 12 organic vegetarian varieties, you’ll find Aunt Trudy’s fillo pocket sandwiches for around $2.89 at retailers nationwide, including Trader Joes, Wegmans, Shop Rite, Whole Foods. To find out more about Aunt Trudy’s or to find a retailer in your area, visit www.AuntTrudys.com.


Yellow Pages Go Green
Manage Home Delivery Options

The Yellow Pages industry’s two leading associations earlier this month announced the launch of www.YellowPagesOptOut.com to help consumers choose which print directories they want delivered to their door steps.

“We want to give consumers a choice on how they access our local business information, whether it’s through print directories, internet Yellow Pages, mobile apps, or search engines,” said Neg Norton, president, Yellow Pages Association. “YellowPagesOptOut.com makes it simple for consumers to find information about managing home delivery of print directories.”

YellowPagesOptOut.com aggregates delivery information for Yellow Pages publishers in one place, making consumer choice simple, secure and effective. Users type in their zip code and receive a list of local publishers with the appropriate steps to stop delivery or adjust the number of directory products they receive.

Because some consumers receive directories from more than one publisher, a critical feature of YellowPagesOptOut.com is the freedom for consumers to truly customize delivery. With YellowPagesOptOut.com, consumers can decide to continue receiving all directory products available in their area, keep some but not others, or stop all directory deliveries.

“Research shows that the vast majority want to keep at least one print directory in their home – no surprise since consumers reference print directories more than 12 billion times per year,” said Larry Angove, president and CEO, Association of Directory Publishers. “YellowPagesOptOut.com is all about choice. Consumers can review the list of publishers in their area and determine which products they want to receive.”

A number of third-party Web sites not affiliated with Yellow Pages or telephone companies offer to add consumers to do not deliver lists on their behalf. “We are asking consumers to use caution when providing personal information to third-party websites,” Angove said. “It’s best if consumers work directly with the publishers that deliver to them, and YellowPagesOptOut.com is an easy starting point for that process.”

The industry’s two leading associations, the Yellow Pages Association and the Association of Directory Publishers, joined together to announce the new website, www.YellowPagesOptOut.com which will be managed by the Yellow Pages Association. Working with members of both associations will ensure information on the site is up to date.

Yellow Pages companies are transforming from directory publishers to central players in the fast-growing local search industry, helping connect small businesses with consumers who are most ready to make a purchase. “Our local data is available in a number of ways, including print phone books, internet Yellow Pages, Google, and Yahoo! Local, for example.” Norton said. “Whatever way consumers choose to find a local business, chances are the last mile of the search was supported by Yellow Pages, whether the consumer knows it or not.”


Prevent Toilet Overflows
And Conserve Water

According to the EPA and the American Water Works Association, the toilet is the number one water wasting appliance in the house. It is estimated that a leaking or stuck open toilet flapper can lead to more than 6,000 gallons of wasted water flow in a single day. But now a unique toilet technology called the H2Orb Water Management System is being launched to flush that problem away for consumers.

The patented H2Orb by AquaOne Technologies, LLC is an answer to the problem of toilet leaks, stuck open flappers, leaky fill valves and more. If the toilet begins to run excessively, the H2Orb's integrated smart valve, designed around Texas Instruments technology, intercepts the flow of water to the toilet tank before the leak becomes a huge problem and expense. Conversely, if the water level in the bowl gets too high, the H2Orb shuts off the water supply so not even a second flush is possible. H2Orb's audible alarm and easily visible control panel screen also alerts you that a fault has occurred in the system. The H2Orb is environmentally friendly because of its water-saving capabilities. It can pay for itself in water savings within the first year just by stopping a leaky toilet and installing an H2ORB system is simple and can be completed in about 10 minutes.

The H2Orb is the brainchild of AquaOne Technologies, LLC. The H2Orb retails for $127 and is available at: www.theH2Orb.com or by calling 866-598-3474. CLICK HERE to watch a video product demonstration.


Innovative Product Alert
Braswell's Special Teas in Re-Usable Glasses

In 1946, young Albert Braswell returned from World War II with a GI Bill and no job. Using his mom’s recipe, he began canning and selling pear preserves out of the back of his truck. More than 60 years later, Braswell's of Georgia has grown into a true Southern tradition and one of the country's largest producers of specialty jams, jellies, preserves, toppings, relishes, dressings, fruit butters, fruit spreads, fruit syrups, sauces, marmalades, and salsas. Known for its tremendous selection of flavors and consistent high quality, Braswell’s is one of the most popular suppliers of specialty and gourmet condiments for private labels, and is known for its own brand of gourmet items like preserves and teas packaged in European glassware.

The Braswell Food Company introduced Braswell’s Select Special Teas at the 2009 Summer Fancy Food Show held last month in New York. Made with all natural and/or organic ingredients and packaged in beautiful, reusable European glassware, Braswell’s Special Teas are available in 11 fl. oz. glasses for $2.95 at specialty retailers.

Braswell’s Special Teas are handcrafted in small batches using triple-filtered water and all natural and/or organic ingredients and flavors. Deliciously unique flavors include:

All Natural: Vanilla Chai Tea, Watermelon Raspberry White Tea, Pomegranate Passion Red Tea, and Blueberry Black Tea

Organic: Pomegranate Blackberry Tea, Peach Pomegranate Green Tea, Raspberry Red Tea, and Wildberry White Tea

“Like biscuits and gravy, and homemade peach pie, an ice cold glass of tea is a true Southern tradition” said Andrew Oliver, President of Braswell’s. “While Braswell’s Special Teas have distinctly modern flavors and packaging, we hope they will help transport us back to when we had the time to sit, relax and enjoy a neighbor’s company over a delicious glass of tea.”

A small number of foods and drinks have been packaged and sold in reusable drinking glasses or jars over the years, however Braswell’s is the first to package its gourmet preserves and teas in high quality, attractive European glassware, making them a uniquely elegant and eco-friendly gift.

For more information on Braswell’s and to purchase products, visit www.Braswells.com.


Green Roof Gardens
Seeding The City

A homeless shelter for teens is one of the last places you would expect to go green, but residents from Covenant House New York (CHNY), in collaboration with “Seeding the City,” recently helped plant a “green roof” on the ninth floor rooftop of one of their midtown Manhattan buildings. They will be watering and maintaining the seedlings during their growth so that they can eventually be replanted on other roofs throughout NYC, generating a city-wide skyscraper garden.

CHNY is the city’s largest nonprofit agency dedicated to the immediate and long-term needs of homeless, runaway and at-risk youth. Through this project, residents – who would normally have to put most of their energy toward finding a place to sleep or their next meal – are learning that personal decisions made each day can contribute positively to the future of climate change and that a future career may lay in the industry.

Seeding the City.Org is a public art project that utilizes social networking to determine the sites for individual green roof modules. It capitalizes on community building to introduce urban environmental issues and remediation tools. With the green roof modules, the organizers will install street-level signage and rooftop flags to allow a visual mapping of the network. It will also provide educational and community building tools and online resources including a map of the network, tools for tracking local urban heat island effect and resources to recreate the project worldwide. To find out more about Seeding the City or to make a donation, visit www.SeedingTheCity.org.


HALL Wines Earns Distinctive Gold LEED® Certification

HALL Wines, the premier 21st century vineyard and winery, last month received the prestigious Leadership in Energy and Environmental Design (LEED®) Gold Certification for its Napa Valley St. Helena winery, becoming the first winery in California to be distinguished as a Gold certified facility by the U.S. Green Building Council’s LEED® Green Building Rating System™.

The HALL St. Helena LEED® certified winery is one of most advanced wineries in California, with state-of-the-art facilities designed for ultra-premium wine production. LEED® is an internationally recognized certification system that measures a building or community’s performance across all environmental metrics including energy savings, water efficiency, CO2 emissions reduction, improved indoor environmental quality and stewardship of resources and sensitivity to their impacts.

“The certification of HALL Wines not only marks a momentous occasion for the wine industry of California, but demonstrates how all industries can choose to be solvers of our collective environmental challenges,” said Rick Fedrizzi, CEO & Founding Chair, U.S. Green Building Council. “The HALL Wines project efficiently uses natural resources, makes an immediate positive impact on our planet and as a business leader, can expect to reap financial benefits over the lifecycle of the building.”

Owner and Vintner of HALL Wines, Kathryn Hall, and President Mike Reynolds, made it their long-term mission to become the leader in earth-friendly California winegrowing, resulting in the design of their new St. Helena facility in accordance with the U.S. Green Building Council’s LEED® rating system.

“Visitors come to HALL to experience hand-crafted Cabernet Sauvignon and are excited to learn about our vineyards, buildings, and operations, which result in a minimal carbon footprint.” Kathryn says, “At HALL Wines, we grow our own grapes and craft our wines, and so we are obligated to ensure the health of the land, as well as that of the greater Napa Valley ecosystem.”

To meet the precise requirements to become Gold LEED® certified, HALL has included many sustainable design elements and practices including:

Radiant Floors Allowing for Precision Winemaking and Maximum Energy Efficiency – Radiant flooring allows HALL to control the facility’s temperature while conserving energy. This technology, accomplished by running cold or warm water through the floor slab, provides an energy efficient and stable storage and production environment.

Solar Energy – The sun provides more than 35 percent of the energy needed to power HALL St. Helena. Solar photovoltaic cells (solar panels) on the roof tops of the barrel cellar and fermentation building convert sunlight directly into electricity. Approximately 42,000 square feet of solar panels span the St. Helena winery roofs.

Local Building Materials – More than 10 percent of materials used to build the facility were extracted, harvested or recovered, as well as manufactured, within 500 miles of the project site.

Recycled Building Materials – More than 10 percent of the materials used were made with recycled content.

Water Conservation – Drought tolerant plants were selected for the winery landscaping which will reduce the demand for irrigation by more than 50 percent. In conjunction with this, all of the landscaping and vineyards are irrigated with recycled water. A 40 percent reduction of building water has also been achieved through the use of low-flow water outlets without compromising performance.

HALL extends their environmental responsibilities to their general operations by recycling and using recycled materials whenever possible in their offices as well as shipping direct-to-consumer wine in recyclable packaging. Additionally the Hall’s own nearly 500 planted acres in Napa and Sonoma counties which are organically farmed and scheduled to be certified organic within the next year.

HALL wines are distributed in major markets throughout the U.S. www.hallwines.com.